After months of speculation and teasing Kendall and Kylie Jenner have officially launched their own online fashion line. Wednesday 22nd of July, the two youngest “Keeping Up with the Kardashian” stars, Kendall and Kylie, released the first two pieces from their new, limited collection. It also marks their official venture into their own brand. The label, is just simply named Kendall + Kylie and can only be browsed online.
Their new project features a concept of competitiveness between the sisters because as you enter the site you are asked which closet you would like to choose is it Kendall’s or Kylie’s. The Members of the site have a special treatment, they will receive an exclusive email, and will allow them to shop the new designs an hour before the clothes go on sale to the general public.
Their first two limited edition designs are available now.
Kylie is offering a black crop tank top with the slogan “Kylie 97″ for only $28. It is a tank top for those of you who fancy the “Team Kylie.” Kylie’s fans describe this piece as a perfect top for your “fitspiration.” You can wear it to the gym or out when dressing to impress.
And Kendall is selling a black “Klub” slogan T-shirt for the same price. The “Klub” is a belly shirt from “Kendall’s closet.” A limited edition black cropped tee and has a feature of a high low hemline.
This is not the first time that the Jenner sisters have worked together within the industry. They have previously collaborated with PacSun for seasonal collections. And they also teamed up with TopShop for a Boho chic collection.
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