sexta-feira, 10 de junho de 2016

Best style moments of Mila Kunis

Mila Kunis (1)

The doe-eyed actress that first charmed her viewers through her alluring charisma is not your sweet girl next door who’s all about butterflies and cotton candy. Her sultry appeal amplified by her olive skin are one some of the reasons why this Ukraine-born celebrity stood out from everybody else.
In Hollywood where every move is examined meticulously, Kunis was able to get away from the brooding and sometimes harsh opinions of the media by becoming a woman who knows her personal style and rocking it with oozing confidence.

Many may have admired her for her off-work fashion sense. Behind the camera, this celebrity’s fashion style is manifested even on her daily wear. Her street-meets-glam fashion sense is one of the primary reasons why the paparazzi loves taking her photos, be it stolen or not.

While this petite actress is hailed as one of the style divas of streets, let us not forget that she does not disappoint even on the red carpet. It may be a fact that having long legs are an advantage especially in form-fitting clothes, but Kunis’ flawless glide during important celebrity events proves otherwise.

A remarkable look that she had during 2011 SAG Awards, this Alexander MCQueen creation is a combination of sophistication with the hint of fun and youth. The beautiful burst of red made this flowy chiffon dress a hands-down winner that worked well with the equally stunning complexion of the actress. Matched with soft curls and exquisite make-up, the look is described in one word – magnificent.

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This lilac dress she wore during the 2011 Academy Awards totally brought out the A-lister in her. A certified celebrity favorite, this dress is a creation by none other than Elie Saab.

The textiles and the lace with a subtle hint of peek-a-boo in the skirt area all complement each other creating a look that will be a permanent favorite of fashion critics.

Red carpet arrivals at the 83rd Annual Academy Awards in Hollywood, CA. Pictured: Mila Kunis Ref: SPL252920  270211   Picture by: Jen Lowery / Splash News Splash News and Pictures Los Angeles: 310-821-2666 New York: 212-619-2666 London: 870-934-2666 photodesk@splashnews.com

This beautiful Dolce and Gabbana dress she wore back in 2013 reminds us that fairytales do come true – in the form of a majestically designed outfit.

The frills created a feminine vibe fit for the occasion. For those who cannot remember, this was during the ‘Oz: The Great and Powerful’ opening night where she played the role of Theodora for the film.

Mila Kunis (3)

http://laurenceourac.com/best-style-moments-of-mila-kunis/

quinta-feira, 9 de junho de 2016

Kylie and Kendall to launch handbag collect

Kylie and Kendall handbag collection (1)

The Jenner sisters proved that they are starting a fashion empire as they venture little by little into every corner of the industry. Aside from the fact that these young ladies proved their position as sellable endorsers, these two who rose from one of television’s most successful reality shows of all time turned out to be a brand of their own that fans have strong confidence for.

As A-listers, the Jenner siblings are definitely used to being surrounded by luxurious labels and are well versed on distinguishing between what’s high caliber from what’s not. This knowledge has been long established as their collaborations with some of the world’s high-end brands are piling up.

Kylie and Kendall handbag collection (2)

What’s good about their Kendall + Kylie label is the fact that they make fast fashion more accessible and affordable to their consumers. While it is easy to create a luxurious line, the sisters opt for a low cost approach which is a win for both their brand and their shoppers. The label that started from selling only clothing has grown immensely as they also advanced into accessories including eyewear and kicks.

The new collection is made of 18 bags that provide a wide range of selection for the hip, young and stylish girls of today. There will be backpacks, clutch, satchels and bucket bags. The designs stick to embodying the signature aesthetic of Kendall and Kylie as shown in their most innovative fashion sense. As the collection is diverse in design and size, rest assured that consumers will have a long list of options that will definitely tailor to their unique needs.

Kylie and Kendall handbag collection (3)

Price ranges start from $75 and the collection is expected to hit the market this August. Retailers who are confirmed to offer the brand’s bag collection include Bloomingdale’s, Saks Fifth Avenue, Neiman Marcus and Shopbop.

http://laurenceourac.com/kylie-and-kendall-to-launch-handbag-collect/

quarta-feira, 8 de junho de 2016

Fashion Brands and the Science of Visual Advertisements

Visual Adverts (1)

While a fashion label carries the must-haves that you dream of, they also work on advertising the brand in unimaginable ways. We have all been pulled into the black hole that is social media and media per se, and we can agree that it is through mere reading, seeing, watching and hearing that fashion moguls have attracted us to visit their respective stores.

Once hooked through advertisements on paper, airwaves and the Internet, we found ourselves carrying paper bags of goodies that we never even thought of touching. Branding and labeling is one of the many tricks that the fashion industry uses to pull us all in, and it is through this that they’re still alive and kicking as of today.

We have all been aware that the linked letters of C’s represent the exquisite brand Chanel, the unimposing G’s will definitely pop Gucci in your head and the majestic L and V’s would equate to Louis Vuitton. By the mere use of their logos, fashion brands rely on the power of advertising to make their products sellable, reach a larger target audience and be known all over the planet.

MILAN, ITALY - SEPTEMBER 26: A Pedestrian walks past a Nolita advertising poster during Spring/Summer 2008 fashion week on September 26, 2007 in Milan. Isabelle Caro, 27, had her naked form captured by controversial photographer Oliviero Toscani for Flash & Partners' Italian clothing company's label Nolita. They have said they are running a "campaign" to raise the issue of the fashion industry's responsibility for anorexia. It has received the backing of Italy's health minister. (Photo by Pascal Le Segretain/Getty Images)

When you think deeply of the logos and brands that you encounter at shopping malls, you might be able to notice that most of them use the “black letters on white canvass” technique. What’s with the minimalist vibe, you ask, and why will this be good when it looks boring or bland to the human eye?
Exactly on point, creative designers don’t aim to please the fancy of the eye. Instead, they aim to catch your illusive attention. The black and white combination induces curiosity instead of downright interest. Once the colors black and white enter your vision, it will send neurons to tap the brain into releasing chemicals that will not entice you to go the store directly, but boggle your brain with plain curiosity.

The safety of the minimalist approach is also one consideration that has been thought of, hence the use of this naïve style. The simplicity emanated by these logos give the brand a clean and crisp slate in the minds of the consumers. The comfort that nothing would go wrong in this style scheme has been proven since time immemorial.

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The battle of the logos is definitely based on the font and style used. While all have resorted to following the minimalist trend, they would be breaking the ties in how they would present the brand name itself. Most have clung to the notion of sticking with the name as it is, while others took risks in putting a graphical representation of what the product is.

Abercrombie and Fitch has a deer together with the black and white gaping spaces brought about by their long brand name. Zara and Alexander Wang both subscribed to using thin and bold fonts respectively. Ted Baker of London, a prestigious clothing brand, makes use of a black canvass topped off by a white font.

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Balenciaga has the mirrored letter B’s with small lines intercepting it. Burberry got their name spelled simply with a majestic knight on a horse depicted at the top. Cartier managed to give a dramatic impression of using the usual cursive writing.

Coach uses bold letters enclosed on a square with convex ends. Diesel followed the Ted Baker style of using a black canvass. Esprit uses broken lettering. French Connection plays with their smartly played ensemble of letters F-C-U-K. Gant and GAP uses the power of thin letters and bigger white spaces. Hermes’ logo stands proudly with a horse carriage on the top of the brand name.

The legendary Lacoste shows their eponymous alligator. Mossimo uses scrawled letters on black. Nautica portrays a sail. Prada looks regal due to the playful borders. Lastly, Ralph Lauren shows the polo player on horseback perched between the names.

In a world where advertising plays an essential role in product building, the conventional is still the best and most suitable option of the largest fashion conglomerates from all over the world.

http://laurenceourac.com/fashion-brands-and-the-science-of-visual-advertisements/

terça-feira, 7 de junho de 2016

Get Your Fashion Addiction Rolling Through Passionate Education

Passionate Education (1)

Entering the fashion industry requires patience, competitive skills and undying creativity. We often thought of fashion as just the basic sewing of fabrics, dressing up a mannequin and making models walk the runway wearing piles of rag-looking clothes. Establishing a name in this business is as hard as getting your acting abilities into the screening rooms of Hollywood.

There are millions of fashion designers in the world, and yes, they all have the capability to create your bejeweled Sunday dress. However, only a few stand-outs are currently directing trends.
Skills are learned while some are innate, but studying the basics of fashion gives an edge to being known faster than the others. Academic schools have long been offering fashion courses and if you’re someone planning to start this endeavor, below is the list of schools or universities to take into consideration.

Geek Pegs: John Galliano, Alexander McQueen and Paul Smith

Central Saint Martins, London – Central Saint Martins’ graduate program is the most esteemed in the world, and much of that is derived from Professor Louise Wilson, who passed away last May 2014. The most notable students have tended to the graduate program, although the undergrad and graduate schools are of the same level. Students and alumni focus on creative thinking and less on the mercantile aspects of the fashion world. Undergraduate programs include women’s wear, menswear, knitwear, jewelry design, fashion design with marketing and fashion journalism.

Passionate Education (2)

Geek Pegs: Martin Margiela, Dirk Van Saene and Marina Yee. Spell Antwerp Six.

Antwerp Royal Academy of Fine Arts, Belgium – The Royal Academy is easily known as one of the most elite fashion schools in the world. It’s known for its earnest students, where many drop out because they can’t handle the work load. After the monstrous Antwerp Six placed the school on the fashion map in the early 1980s, it has continued to produce the finest and most esteemed sets of fashion designer neophytes. If you’re exceptionally devoted, with an empirical, innovative and vanguard sensitivity, this may be the place for you. The sole program focus is on intensive fashion design courses.

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La Cambre, Belgium – A more traditional art school mutually exclusive to the Antwerp school with a focus on French design, La Cambre alumni have gone on to work in the uppermost positions of famous fashion houses like Lanvin, Chanel, Balenciaga and Maison Martin Margiela. Styling and Fashion Design are the main courses offered. Students are required to speak French, though.

Geek Pegs: Olivier Theyskens

Geek Pegs: Rick Owens (undergraduate) and Cynthia Vincent.

Otis College of Art and Design, Los Angeles – With a 95% success rate in getting employed after education, the school credits its diminutive class size (about 15 people per course) to its professors’ intellect in giving each enrollee the tending they deserve. Many recent graduates hold top positions in brands focused on sportswear, outer apparel and ready-to-wear clothing items.

Passionate Education (4)

Geek Pegs: Kenzo Takada, Junya Watanabe, Yohji Yamamoto, Hiroko Koshino and Tsumori Chisato.

Bunka Fashion College, Tokyo – Bunka most notably came into the limelight in the 1960s when its graduates started showing-off in Paris. It’s now known for Japanese risqué designs and bold approaches in fashion, rounded out by merchandising and technology programs. More advanced courses include Fashion Technology, Fashion Textiles and Marketing and Distribution.

Models present creations by Morio Deguchi during "the Soen Prize," the budding fashion designers' contest at Bunka fashion college in Tokyo. Sixteen designers took part in the competition.  (Toru Yamanaka/Getty Images)

http://laurenceourac.com/get-your-fashion-addiction-rolling-through-passionate-education-2/

segunda-feira, 6 de junho de 2016

Cameron Diaz’s best looks

Cameron Diazs best looks (1)

The actress who first got noticed in My Best Friend’s Wedding alongside Julia Roberts has continuously evolved in style as blockbuster projects piled up throughout the course of her still ongoing career. Known to be a silver screen darling who can impeccably shift from drama to comedy, Cameron Diaz is among the ranks of Hollywood’s most beautiful faces who can deliver in any acting endeavor laid before her.

Being one of the highest paid actresses, it automatically follows that this ageless beauty has her own glam team that makes sure she looks perfect on any red carpet event that would come her way. This 43-year old actress has consistently proved that less is more as she is known to resort to clean looks with the avoidance of too much embellishment.

Cameron Diazs best looks (2)

Simplicity is her core style. Armed with a body that has retained its fine form, it is not surprising that almost anything and everything would look perfect on her. This factor even made her a favorite of well-known designers and illustrious brands.

As a hero of her own, Cameron became one of the most sought-after bachelorettes long before she met her current husband, Good Charlotte guitarist Benji Madden. Just before the news of her marriage made headlines, the blonde actress won the hearts of fashion critiques in every appearance she made in some of Hollywood’s most important events.

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This pink Chanel Haute Couture gown that she wore in the 2009 Golden Globes definitely made her one of the most talked-about and best-dressed in that evening.

The hip rosy color with drapery definitely won the hearts of people watching. The drama behind the gown even made the ensemble more interesting as it arrived a day before the awards night, which was just in nick of time.

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This Oscar de la Renta beaded gown that she wore to the Oscars back in 2010 deserves to be on the list of best looks in the history of all red carpets. This is Hollywood glamour defined.

The tone of the gown perfectly worked well with her complexion and blonde hair as it didn’t wash her out. As a matter of fact, it made her stand out in all the positive ways.

Cameron Diazs best looks (5)

It’s all about flare in the right places for Cameron during the 2012 Oscars. This Gucci gown matched well with the style she’s always had: clean, sophisticated and eye-catching amid muted elements. Clearly, the actress is giving us an A-to-Z lesson on how it is to look like real red carpet royalty.

http://laurenceourac.com/cameron-diazs-best-looks/

sexta-feira, 3 de junho de 2016

Keeping It Classy and Fashionable with Pearls

Pearls (1)

Many have dubbed diamonds as girl’s best friend, but pearls beg to disagree. A diamond might make your heart skip a beat due to the glamour and affluence associated with it, but pearls allow women to experience how to be simple yet regal. The unimposing white balls of shimmering wonder have come from the deepest depths of the ocean to be a part of a girl’s marvelous clothing ensemble.

Pearls are now luxurious accessories and it is with great joy that women incorporate them into almost any type of outfit. With the accessibility of buying these trinkets from your nearby jewelry store, it is now more convenient for the general female populace to own one and sport it anytime.

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Though some have mentioned that pearls are defunct and should be out of style because it looks old and figuratively tattered, there are still a smart few who have invested their overall look into this mighty accessory.

One good way to wear vintage pearls to achieve a classy yet fashion-forward look is to go with layering. With the low-cost that pearls are associated with, you can invest in purchasing different sets of pearl necklaces, armbands and even head dresses.

The key to pearl accessory layering is to mix and match accordingly with different sizes and colors. If you wish to fill your arsenal with lots of pearls, then be aware that there are more types available aside from the glossy, ivory white types.

Pearls (4)

You can now play around with different hues such as black, lavender, peach, gray, blue, green, brown and pastels for a bolder approach on sporting this style.

If you want to concentrate your pearl craving on just your earrings, then pick those types that are long and hanging as this will channel a more conservative yet fashionable look. The hanging styles are perfect for formal wear and evening activities, while the yellow-colored choices will look dazzling for daytime outfits.

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For your hands, feel free to use pearls of all shapes, colors and sizes. More on pearl layering, you might also want to consider wearing three different strands of pearl necklaces with diverse materials such as metal links or even wooden types. You can also unleash your experimental alter-ego by making your pearls stand out amid shells, turquoise stones and golden chains to achieve that sophisticated yet bold look.

If this is not enough, you can also scan some stores and pick up a pearl-dotted headband or head dresses especially if you feel like dressing up, going to an important occasion, or even when you’re about to be wed. A new craze is the prevalence of pearl rings, so you might want to test those accessories as soon as you get the chance to own one.

http://laurenceourac.com/keeping-it-classy-and-fashionable-with-pearls/

quinta-feira, 2 de junho de 2016

Keeping It Cool and Tastefully Young with Superga

Superga (4)

Italians are well-known for their scrumptious and delectable food like pasta and pizza, but they never stopped there. They are remembered as bright, merry and carefree types of people who have invaded the world with their adorable attitude. With all the talent and passion brewing in Italy’s fine land, it is no surprise that they managed to penetrate society in general with their creativity in a multitude of things.

From food to their majestic landscapes up to fashion that the world has known, there’s always an Italian touch that cannot be discounted. Similar to the influence of pasta in the general culinary scene, we can also surmise that the biggest fashion conglomerates come from Italy due to their very specific approach to the world of style.

Superga (1)

One known brand that’s a hundred percent Italian is Superga, and this outfit really does stick with Italy’s mantra of putting comfort into everything.

You might have seen or even worn Superga in your teenage years as this is the market that they have targeted. Superga shoes are the simplest you can see: from its plain rubber soles to the solid and bold shoe canvass, the minimalistic logo to the unassuming shoe laces.

Superga originated from the historic place of Torino as far back as 1911 and was the brainchild of fashion entrepreneur Walter Martiny. It can be remembered that Superga started out with the 2750 model, which was a sheer infusion of vulcanized rubber for its sole and an immaculate white canvas strewn up with even whiter shoe laces.

Superga (2)

Twenty-three years later in 1934, Superga continuously explored greater heights to come up with useful designs focusing on sports and daily wear. Even after the devastation from World War II, the company restarted their eponymous production with the 2750 line still hitting sales quotas. With the advent of tennis shoes around the same period, Superga ventured into releasing their very own clothing line in 1970.

Currently, fashion pillar Steve Madden is exclusively selling units of Superga in most of the United States and even strengthened the line with Mary-Kate and Ashley Olsen as part of the creative unit. The famous Hollywood twins never disappointed Superga fans as they released their collaboration dubbed as The Row, which includes ready to wear garments and the usual Superga make and model for women.

Superga (3)

It can also be remembered that some big stars like Alexa Chung, Rita Ora and Suki Waterhouse have been ambassadors of the product, making Superga reach different types of plausible markets.
Superga is now available in most continents such as the United States, South Africa, Asia and Europe with more flexible lines including Superga City Leather and Superga Country Rubber. Their official website, www.Superga.com also offers a wide array of clothes and shoes that boasts simplistic yet playful designs through their combinations of texture, color and print.

http://laurenceourac.com/keeping-it-cool-and-tastefully-young-with-superga/